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Interview with Dr. Markus Reifferscheid, Vice President Research & Development, SMS group

We had the opportunity to talk to Dr. Markus Reifferscheid, Vice President Research & Development, SMS group. In this interview, he talks about the future strategy of the company and the different growth areas. Besides strengthening the growth areas of service, digital and electrics/automation, the growth strategy of SMS group is based on establishing global […]

von | 26.02.21

Dr. Markus Reifferscheid gives an insight into the different growth areas of SMS group (Photo: SMS group).

We had the opportunity to talk to Dr. Markus Reifferscheid, Vice President Research & Development, SMS group. In this interview, he talks about the future strategy of the company and the different growth areas.

Besides strengthening the growth areas of service, digital and electrics/automation, the growth strategy of SMS group is based on establishing global leadership in the decarbonisation of industry. Key elements of this strategy include the use of hydrogen in CO2-free steelmaking and priority projects in the recycling of batteries and electronic scrap. A profit-able core business provides the basis for all the growth areas.

Read the interview here!

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Rethink:Metallurgy: Steel under the influence of trade measures: politics rule over the market

Rethink:Metallurgy: Steel under the influence of trade measures: politics rule over the market

The European steel industry – mills as well as distributors and steel users – faces a market that is no less than bizarre. For years already, cheap imports from Asia were one problem. On top of that came the duties on steel imported to the USA. Europe had to act, and it did, through safeguard measures and CBAM fees. This is affecting the development of steel supply and the selling prices of steel products in an artificial way. It’s not the balance of supply and demand that defines the market; it’s politics.

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